Telstra has created a cinema campaign to remind moviegoers to put their phones on silent, developed by Bear Meets Eagle On Fire and +61.
The series of silent short films – Mirror Mirror, Four-Legged Friend and Magnetic Boy – are directed by FINCH’s Dougal Wilson in his first Australian production and commercial project since 2018.
“So much care and craft has gone into these, I can’t wait to see them before some animated film my kids make me watch,” Brent Smart, CMO of Telstra, said.
Micah Walker, founder and chief creative officer of Bear Meets Eagle On Fire, said: “This is such a simple, fun idea and getting to work with Dougal again has just made that even better. We couldn’t be happier with how they’ve come to life.”
Wilson said: “It was a delight to work with Micah and his team and Telstra on such a fun project.
“I loved these ideas and crafting them with my wonderful production team and crew was a hugely enjoyable experience.”
Credits
Client: Telstra
Chief Marketing Officer: Brent Smart
Head of Brand and Sponsorship: Alita McMenamin
Head of Creative Excellence: Anna Jackson
Senior Brand Manager: Dene Mackenzie
Media & Marketing Operations Lead: Paula Marreiros
Product Management – Senior Specialist: Olivia Cortes
Creative Agency: Bear Meets Eagle On Fire with +61
Production Company: FINCH
Director: Dougal Wilson
Executive Producer: Nick Simkins
Producer: Cath Anderson
Director of Photography: Jeremy Rouse
Production Designer: Neville Stevenson
Costume Stylist: Joanna Mae Park
Casting: Byrne Creative and Mackintosh Casting
Special Effects: MEG SFX
Editorial: ARC
Editor: Elise Butt
Post Production: ALT VFX
VFX Supervisor: Dave Edwards
VFX Senior Producer: Celeste Fairlie
Executive Producer: Tyrone Estephan
Media Agency: OMD Australia