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Showing 1 - 4 of 4 results
Radio
Global study finds audio boosts campaign profit by 75%, trust by 81%
Four peak audio bodies united at Cannes Lions to present the most comprehensive global case for audio in the media mix yet.
by Natasha Lee – Jun 25, 2026
Agencies
AFFINITY leads a bold charge against the waste baked into modern media buying
The industry’s ‘shrug and spend’ era ends here.
by Natasha Lee – Nov 17, 2025
News
Media Roundup: ABC's election coverage slammed, Nine's legal woes intensify, Atlassian's $15b wipeout, Rise in online 'ghost stores' and Tabakoff's cancer battle
See the top industry stories trending today.
by Natasha Lee – May 5, 2025
News
Australian radio ads lack strong brand recognition, new research shows
'We've tested a lot of audio campaigns in Australia, and 50% of them are actually one star. There's a huge opportunity here."
by Talon Editor – Feb 12, 2025
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