Cam Luby
Showing 1 - 4 of 4 results
Lyka puts dog poo centre field in AFL campaign
The fresh dog food brand has partnered with Seven and Alchemy One for a live AFL campaign starring Billy Brownless.
by Mediaweek – Jul 3, 2026
Optus appoints Accenture Song Media and Droga5 to media and creative accounts; drops UM as media agency
UM Australia CEO called industry 'speculation and rumour' throughout pitch process 'disheartening' and that it 'created an environment of uncertainty and unnecessary pressure.'
by Alisha Buaya – Jun 3, 2025
Optus challenge status quo with simple product experience via Emotive and UM
Cam Luby: "This is not about promoting products in lieu of brand, it’s about using our strong product propositions to drive growth and brand together with a focus on customer needs and wants at the core."
by Alisha Buaya – Oct 10, 2024
Optus launches 'No Catch' campaign with Emotive, fronted by Delta Goodrem and Jason Donovan
Cam Luby: "We're proud of the product, proud of the work, and we had a lot of fun making it."
by Talon Editor – Aug 6, 2024
The leading media trade publication in Australia.
Get our top stories straight to your inbox daily by signing up to our Newsletter
By providing your information, you agree to our Terms of Use and our Privacy Policy. We use vendors that may also process your information to help provide our services.