BONDS
Showing 1 - 4 of 4 results

Gen Z content creators bring Y2K twist to new Bonds campaign
Kedda Ghazarian: 'This exciting new chapter in our brand campaign is all about seeing Bonds through the lens of the next generation – unfiltered, unedited, and completely authentic.'
by Alisha Buaya – Jul 7, 2025

Bonds enlists Robert Irwin and Tkay Maidza to star in new campaign as it launches in the U.S via Special
Kedda Ghazarian: 'Bonds have been keeping Aussies comfy for over 100 years, so launching in the U.S. is an exciting new chapter for our brand.'
by Alisha Buaya – Apr 4, 2025

BONDS bids farewell to friction in a new campaign for its chafe off undies via Special
Ryan Fitzgerald: 'We're looking forward to seeing what else the BONDS brand can take from punchy to positive.'
by Alisha Buaya – Jan 20, 2025

BONDS launches 'As worn by us' brand platform via Special
Ghazarian: “A proud reflection of the simple and unique truth that Bonds can be found in almost every Aussie’s undie or sock drawer."
by Talon Editor – Apr 8, 2024

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