AudienceProject
Showing 1 - 4 of 4 results
DAZN Media+ Upfronts: Agencies weigh in on the big rebrand
Agency leaders weigh the data, AI and sports strategy behind DAZN Media+, while raising questions over its new identity.
by Natasha Lee – Sep 3, 2026
Foxtel Media rebrands as DAZN Media+ at 2027 upfronts
The new identity anchors a broader 2027 ad pitch spanning audience data, cross-media measurement, AI trading and stadium inventory.
by Natasha Lee & Tom Gosby – Sep 3, 2026
Australia gets first independent cross-media video measurement
VFC has tapped AudienceProject to independently measure reach and frequency across participating video platforms from early 2027.
by Staff Writer – Aug 23, 2026
Netflix moves to new ad metric as platform hits 4 millions Aussie viewers
The streaming giant is expanding ad tech, data and creative capabilities globally.
by Natasha Lee – Nov 6, 2025
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