Southern Cross Austereo (SCA) has today announced the resignation of the head of radio sales (Sydney) Carla Vella.
After four years in the role, Vella has accepted a role as Queensland sales director for Shopper Media Group (SMG).
Vella has a long history with SCA after working as a Group Sales Manager, before being promoted to Head of Agency Sales. After a short stint outside the business, Vella returned to SCA, taking on the Head of Radio Sales (Sydney) role.
SCA National Head of Radio Sales Nikki Rooke said:
“Carla has been a very popular member of the SCA sales team, both within the business and externally,” she said. “She has fostered great relationships with our clients and agencies, as well as within the team; she has a knack for making personal, meaningful connections.”
“Carla has the kind of passion and fire that sets radio salespeople apart from the pack – her confident approach, a track record for delivering outstanding results and friendly demeanour will ensure she is a success at whatever she does. We wish her nothing but the best for this next chapter.”
Vella thanked SCA for its support: “I have been incredibly lucky to work in such a fantastic business and with people who are all committed to achieving top results and forming strong relationships with their clients. It has been a great honour to work with and lead such a passionate team – I look forward to watching them continue to grow.”