PodcastOne Australia releases SME Experts with Craig West
In a new PodcastOne series SME Experts, hosted by CEO of Mentored Craig West, business owners receive the free practical advice they need to not only sustain, but elevate and grow their business.
Owning your own business is a lot of work, with many owners feeling they only have time to work in their business, rather than on it. As a result, passion, productivity and sales often deteriorate, and owners can quickly become burnt out.
Mentored is the brainchild of founder Mark Bouris, who hosts the original PodcastOne series, The Mentor.
“Ongoing education is imperative to the successful management and growth of a business,” said host Craig West.
“There is an overabundance of information out there, which can be highly overwhelming for people.
“This podcast is designed to present time-poor business owners with the clear facts they need to make smart choices about the structure and direction of their business.”
Mark Bouris said:
“Craig has an incredible business acumen and loads of experience. He is a consummate professional and someone I not only trust to run my own business, Mentored, but to lead and inspire our clients and podcast listeners to achieve their goals.”
The first six episodes of SME Experts focus on Valuation, Cyber Risk, Estate Planning, Legal Framework, Self-Managed Super Funds and Asset Protection.
West, who has written four critically acclaimed books on employee incentives, succession planning, asset protection and exit strategies, is passionate about helping SME owners succeed and reduce stress.
“This information is absolutely fundamental for all business owners and it doesn’t need to be overly complex,” he said.
“We have pared things back and cut through a lot of the confusing jargon, and the podcast medium allows business owners to educate themselves on the run, for free, whenever it suits them.”
Mark Bouris said the new podcast SME Experts is a valuable resource for current and aspiring business owners. “I cannot recommend it more highly,” he says.
All episodes of SME Experts are supported by a complete set of resources available at mentored.com.au.
OMD partners with podcasters to research audience & opportunities
OMD has partnered with ARN, Macquarie Media, Mamamia, Nova Entertainment, Southern Cross Austereo and Whooshkaa to commission a research study to understand the state of podcasting in Australia.
OMD conducted online interviews with more than 4,000 Australians.
From podcast usage and habits to the most effective types of podcast advertising, the study delivers an understanding of the podcast audience and the realm of opportunities in this unique medium.
OMD’s research uncovered that 3.8 million Australian adults have listened to a podcast in the last three months. That’s just over one in five people engaging with the medium, providing the scale that brands are looking for.
OMD, in collaboration with ARN, Macquarie Media, Mamamia, Nova Entertainment, Southern Cross Austereo and Whooshkaa, is exclusively presenting OMD’s Soundscape: The State of Podcasting in Australia, 2018 research to clients in Sydney and Melbourne in November, followed by Brisbane in the new year.
Fairfax My Small Business section recommends The Mentor
Fairfax Media’s My Small Business section this week highlighted 10 podcasts it recommends for entrepreneurs:
Coffee Pods with Holly Ransom
TWISTA – This Week in Startups Australia with Mark Pesce
That Startup Show with writer Benjamin Law and Junkee Media editor Rae Johnston
Scaleup from Victorian Government’s LaunchVic
Your Dream Life – new from Kikki K founder Kristina Karlsson
The Osher Günsberg Podcast
Hot Copy – copywriters Kate Toon and Belinda Weaver on freelancing, branding and communications
The Mentor with Mark Bouris
Small Business Big Marketing with entrepreneur and marketing veteran Tim Reid
Indigipreneur – Dean Foley hosts the program from indigenous business accelerator Barayamal
Dead Wrong podcast: How it got cold case reopened
The office of Queensland’s Attorney-General spent two months considering nearly 100 pages of documents, transcripts and forensic advice compiled by newspaper reporters before a decision was made to hold a new inquest into the death of scientist Jeffrey Brooks, reported Kate Kyriacou in The Courier-Mail this week.
The formal submissions, made by prominent criminal lawyer Peter Boyce on behalf of Brooks’s parents, summarised a year-long investigation into the shooting death of the 24-year-old.
Brooks, an aquaculturist employed at the Beenleigh Crayfish Farm, was found dead in a work vehicle in 1996 from a shotgun wound to his chest.
Police determined he had shot himself by accident pulling an old, loaded shotgun from the car towards his body.
Throughout the year-long investigation, The Courier-Mail, which told Brooks’s story through the podcast series Dead Wrong, conducted ballistics tests and consulted with forensic pathologists.
Attempts to recreate the angle of the wound in Brooks’s chest proved impossible and an international expert in gunshot wounds was highly critical of the police theory.
The Best Podcasts For Falling Asleep
Not all podcasters would want their titles to fall into this category!
Lifehacker publishes a feature this week it said to file under insomnia:
Now that every person on earth has a podcast, you can find one for any topic or need – in fact you can pick your favourite from a whole roster. Say you need a podcast that’s interesting enough to stop your mind from spinning into late-night anxiety, quiet enough to calm you in bed, and boring enough that you don’t stay up an extra hour waiting for the end. We looked at some of the most-recommended podcasts for falling asleep, chose the best, and added several of our own favourites.
See Lifehacker’s most interesting and most boring lists here.
