Shopify has finalised its partnership with Optimising as its preferred SEO vendor for its Shopify Plus Partner Program after a rigorous screening process.
The Shopify Plus Partner Program was first launched in 2016 as a directory of hand-selected technologies and services that had been vetted by the platform.
The program supports merchants on the global e-commerce platform by building world-class services and solutions needed to scale their businesses.
Whilst this has traditionally been focused on design and development partners, as Shopify has grown across the world, so has the need for partners in the digital marketing space, and this now includes independent agency Optimising.
Shopify partners are proven to have expert e-commerce and platform experience, so they can be trusted by any Shopify Plus merchant.
Tristan Miller, Shopify Plus APAC partner manager, said Shopify strives to promote the best partners in the e-commerce space, especially those that have a history of expertise and experience with the Shopify platform.
“Although Shopify has countless success stories, we have come to know the real drivers of sustained merchant growth are the digital marketing agencies, so we are increasing engagement with those partners for mutual support and knowledge sharing,” he said.
“Optimising is the perfect candidate for the Shopify Digital Marketing Partner Program. They have long term clients that love them and love Shopify. From an SEO perspective, they’re trustworthy and genuine in their approach.
“Their loyal customers – our merchants – take their advice and continue to grow. And they have incredibly strong relationships with other development partners in our ecosystem. We’re lucky to have the Optimising team in our program.”
James Richardson, co-founder of Optimising, said the agency brings 14 years of experience as an SEO agency and has worked with hundreds of Shopify merchants.
“We are huge fans of the Shopify platform and organisation here at Optimising so becoming officially recognised as a Shopify Plus SEO partner is a huge vote of confidence in the work our team has been doing with Shopify merchants for many years now,” he said.
Optimising is now listed as a preferred vendor on the Shopify Plus Partner Program.
James Richardson