Nova launches Modern Babies branded podcast for Genea

Nova Entertainment this week launches Modern Babies, a branded podcast series tailor-made for Genea.

Modern Babies is a 10-part podcast series that delves into fertility and IVF and creates a platform to provide information and support about the journey through fertility.

Andy Milne, Nova Entertainment’s head of creative services, said, “We spent a lot of time with the Genea team and were impressed at the sophistication of their business. We wanted to tell their brand story in a way that not only informed the audience of their excellent services, but also helped better inform people on the world of fertility and IVF.”

Modern Babies launches this week with a different theme explored weekly over a 10-week period.