ARN has announced that the iHeart Network has partnered with entertainment podcast, Outspoken the Podcast.
Hosted by journalists and Adelaide-based triplets, Amy, Kate and Sophie Taeuber, Outspoken is a twice weekly-dose of influencer and pop-culture news. The sisters dissect what’s making social media headlines in the influencer and celebrity world.
The partnership will help Outspoken the Podcast continue to grow its audience base after already hitting over 4 million downloads since launch and enable more brands to tap into their influential power across the 18-34 year-old female market.
Co-host and co-founder of Outspoken, Sophie Taeuber said, “It’s been amazing to watch Outspoken grow over the last three years. We are very grateful for the support of all of our listeners and are so excited to now be a part of the iHeart family.”
ARN’s head of digital audio, Corey Layton said, “We are excited to continue to grow our podcast network with the addition of Outspoken the Podcast. Amy, Kate and Sophie Taeuber join our stable alongside some of Australia’s most influential female podcasters and we are looking forward to continuing to grow their show.”
ARN has taken the title of top publisher Triton Digital‘s Australian Podcast Ranker 25 surveys in a row.
Earlier this year, Mediaweek spoke to Layton about the success of the company’s podcast arm and what comes next.
Corey Layton
Since we launched the Podcast Network two and a half years ago, this is our 25th time in the top spot in a row. It just shows the strength of the shows that we have, which then provides both our listeners and brands a really exciting opportunity to be a part of it.”
“Australians are consuming podcasts more than they ever have before, and to see it continue to grow is really exciting. The shows that we have on our slate are largely the ones that people are engaging in, and to have half of the top 10 shows sitting with us is something that I think is pretty exciting.”
Outspoken the Podcast is available to listen to via the free iHeart app or wherever you get your podcasts.