HuffPost Australia appoints REA's Sammy Lewis as commercial director

HuffPost Australia has appointed Sammy Lewis as Commercial Director, starting today.

The newly created role is responsible for building and leading HuffPost Australia’s national team of agency sales managers that are guiding advertisers, media agencies, and creative agencies on advertising and branded content solutions.

Lewis joins HuffPost from REA Group where she worked for five years in a variety of commercial roles, most recently as Group Sales Manager – Media for NSW and Queensland.

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HuffPost Australia Chief Executive Officer JJ Eastwood said: “Sammy is an immensely talented digital sales leader with a passion for content-driven advertising. With branded content forecast to grow at 35% year over year for the next five years, Sammy is perfectly suited to help position HuffPost Australia as a leader in that space.”

Lewis said: “I am very excited to be championing the HuffPost brand and joining a highly talented team. I look forward to leading the sales team and bringing new and evolved content opportunities to Australia’s leading brands and advertisers.”