DoorDash signs three-year Live Nation ANZ partnership

DoorDash has signed a three-year strategic partnership with Live Nation Australia and New Zealand, expanding the delivery platform’s presence across concerts, festivals and live music venues.

The deal names DoorDash as an official partner across Live Nation’s ANZ portfolio, with the partnership spanning fan offers, festival activations and post-event promotions.

DoorDash heads into live music

As part of the partnership, DoorDash will introduce music-related perks for customers and launch the DoorDash Food Village at major festivals.

The on-ground hospitality activation is designed to give the brand direct access to festival audiences, while DoorDash will also use Live Nation’s venue network to deliver offers and promotions to fans leaving shows.

DoorDash vice president APAC Simon Rossi said the deal would allow the company to extend its presence beyond its core delivery business.

“Our customers have a real passion for live entertainment, and partnering with Live Nation gives us an exciting opportunity to show up for them beyond the everyday. Live music brings people together around moments they genuinely care about, and we want DoorDash to be part of making those experiences even better. From our presence at some of Australia and New Zealand’s biggest festivals to connecting with fans around the live event experience, we’re excited to bring DoorDash closer to the artists, events and cultural moments our customers love.”

Live Nation points to loyalty opportunity

Live Nation ANZ senior vice president and head of media and sponsorship Kristy Rosser said live music offered brands an opportunity to connect with audiences through shared experiences.

“Live music creates unforgettable cultural moments, bringing people together through shared experiences and emotion. For brands, it’s a powerful opportunity to connect with fans in more meaningful ways, with recent data showing 91% of Australian live music fans would sign up for or switch loyalty programs to access live music perks alone.

“We look forward to partnering with DoorDash to create authentic connections with diverse fan communities throughout the live music experience.”

The figure comes from May 2026 research involving 2,300 respondents. DoorDash said customers can access upcoming perks and exclusive offers through its app.