Dentsu Asia Pacific has appointed Christina Lee as chief technology officer.
Her appointment is effective April 4 and she will be responsible for providing overarching technology strategy, industry-leading capabilities and solutions to enable business growth and drive day to day operations through transformational business and technology initiatives.
Based in Hong Kong, she will report directly to Dominic Shine, global CTO and will be part of both global and APAC senior management teams.
She brings over two decades of senior leadership experience in information and digital technology.
Lee also has a strong track record of consulting and industry experience in strategy, business transformation, business partnership, vendor management and solution delivery, as well as aligning and advancing IT as a tool and driver for business of Fortune 500 multi-national brand companies.
Prior to joining dentsu, Lee held senior leadership roles at Kering Group as APAC chief information officer and L’Oréal as South Asia Pacific chief information officer, where she led IT for the most strategic and complex region and successfully established the tech organisation strategy for APAC.
She sits on the judging panel for Case competition, Enactus Singapore, a community of student, academic and business leaders committed to using the power of entrepreneurial action, and served as a Mentor during her leadership at Kering Group.
Shine said: “Christina is a committed leader who is passionate about organisational design, understands the problems that will be faced during hyper-growth, and is energised by solving these problems.
“She brings with her strong experience and a successful track record in driving significant transformational change through technology across organisations, as well as in the delivery of data and digital products. I look forward to having her on the team.”
Lee said: “I have ambition for technology to be a champion of change for brands and businesses to optimise their business practice, and also be a strategic partner to help business to get maximum benefits from the data and technologies.
“Dentsu values technology and innovation at the heart of its culture and I could not be more excited to be working together with this incredible, high performing team of technology professionals,” she added.