CommBank will return as a super sponsor of SXSW Sydney in 2024, with the convention set to take place on 14-20 October.
SXSW Sydney 2023 was the first time the festival was held outside of its birthplace of Austin, Texas.
CommBank’s chief marketing officer, Jo Boundy, said the bank is “thrilled” to sponsor SXSW Sydney for the second year running.
“We’re excited to reconnect with a diverse group of forward-thinkers and change-makers, while demonstrating our commitment to reimagining banking for our customers and the wider community,” said Boundy.
“Technology plays a fundamental role in building the bank of the future and meeting the needs of our customers today and tomorrow, so there’s a natural synergy in CommBank partnering with SXSW Sydney to promote how technology and innovation can create better outcomes and solutions for the Australian community and economy.
“SXSW Sydney 2024 promises to be a fantastic event, bringing together a range of people, sharing different perspectives and experiences, and fostering positive change and challenging the status quo,” she said.
“CommBank is looking forward to exploring new ways to challenge, educate and inspire attendees to strive for a brighter future.”
In June, SXSW Sydney revealed more than 500 new speakers, workshops, artists, screenings, games and experiences for this year’s event.
Leading the announcement of new speakers appearing is Reed Jobs, founder of venture capital firm Yosemite, which has raised more than $200 million to finance innovation in cancer care.
Badge holders will also hear from Google DeepMind AI researcher Clare Bycroft, managing director of Bunnings Mike Schneider, founder of BuildClub Annie Liao, deputy associate dean education, UTS Business Dr Amanda White OAM, founder and lead of the first National Indigenous Space Academy (NISA) Professor Christopher Lawrence, CEO of Andromedia Robotics Grace Brown plus more.
See also: SXSW Sydney 2024 unveils new speakers and sessions