Antony Catalano‘s View Media Group has made five leadership appointments, including Sian Rowlands as MD, financial services to oversee VMG’s partnership with ANZ and build out the brokerage offering.
Rowlands has been part of the VMG strategy team for the past 12 months. Before joining VMG, she worked at Domain as director, commercial strategy, planning, and growth, and Different, a scale-up technology business in the property management space.
Catalano, the group’s executive chairman, said “Our partnership with ANZ bank is a key differentiator in our business strategy and provides the opportunity for us to play seriously in the financial services space and the changes announced today set the business up to maximise this opportunity and future growth.”
See also: View Media Group receives $50 million investment from ANZ
Damon Pezaro will oversee product strategy and development for the group as the chief product officer.
Pezaro has experience at Domain, where he led product development. Since leaving Domain in 2017, he has worked across multiple businesses in the capacity of chief product officer, and has ongoing roles as a non-executive director to several successful start-ups.
Jordy Catalano will move from the chief product officer role into the role of director of consumer services and markets.
Barrie Bowles has been appointed digital and data director across View Media Group and will lead the digital and data strategy for the business. He moves from his role as digital lead of property media and tech agency The Today Business.
The newly-created role focuses on driving owned asset audience growth and maximisation of digital and data capability and opportunity for VMG businesses, partners, and clients.
Emily Rayner will head up content for VMG with initial focus on view.com.au’s content strategy as head of content.
Rayner is a digital content professional with over two decades of experience in media production and content management, driving audience engagement and brand growth across multiple platforms.
Her career includes key roles with major broadcasters such as BBC, ITV, Southern Cross Austereo, and Nova. Rayner was also a key player in the growth of Domain’s content strategy and served as the executive editor at Domain Group, overseeing Domain Prestige, Commercial Property, and Domain Weekly Review until 2018.
Rowlands, Pezaro, and Rayner also worked at Domain, Catalano’s former employer.
Earlier this week, Catalano’s ACM proposed that SCA should buy its assets in the latest acquisition proposal circling the radio company.