Independent podcast company Acast is the new exclusive ad sales, hosting and distribution partner for the award-winning Casefile True Crime podcast. As one of the world’s leading true crime podcasts and Australia’s most successful podcasting export, Casefile adds 80 million annual listens to the Acast platform.
The news about the massive Acast deal comes on the eve of a new Podcast Ranker chart which will again feature the Casefile podcast close to the top of the chart.
Casefile launched in 2016, has over 800 million downloads to date and featured on Spotify’s Podcast of the Decade playlist.
The show is hosted by an anonymous narrator – known to fans as Casey – who delivers each episode with in-depth analyses of criminal cases sourced from Australia and around the world.
Casefile began as a living room experiment and became a mainstay in the Australian, UK and US charts within its first year and now consistently ranks among the top podcasts globally.
Guy Scott-Wilson, Acast Australia and New Zealand’s creator network director, commented: “Casefile is absolutely iconic. One of the biggest Australian podcasts and a globally recognisable brand in its own right. For an independent podcast from Australia to achieve what it has over the last nine years is something we should all celebrate. We’re excited to be partnering with the team on their next chapter, helping them to continue growing their huge global audience and giving brand partners a chance to connect with their listeners across the world.”
Meet Casefile host ‘Casey’
Casey, the mystery host of Casefile added: “The Casefile team have had a great time working with Audioboom for the past few years and we are so grateful for their support with the podcast. Since starting as a side project in a spare room, Casefile has grown massively to reach new global audiences and we’re looking forward to joining the Acast Content Network to expand even further, both in Australia and internationally.
“Our main focus remains the Casefile community and we’re keen to continue spending the majority of our time researching cases and recording episodes, while Acast take on managing ads and sponsorships for the show.”
Casefile expanded into its own multiverse with the addition of Casefile Presents in 2019, a platform to grow audiences for existing podcasts alongside launching new projects and voices.
Casefile’s move to Acast marks an expansion of their work together as the two companies brought the overnight sensation The Bakersfield Three podcast to market last year. The Casefile Presents podcast reached number one on Apple’s Top Podcast Chart in the US and has garnered more than 12 million downloads worldwide.
New episodes of Casefile are released weekly across all major podcasting platforms, YouTube and on the Casefile website.
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