Carat Australia appoints Rob Tilt as head of innovation
Tilt joins Carat from his role as interactive lead at digital creative agency, Isobar
Carat Australia has appointed Rob Tilt to the agency in his newly minted national role as head of innovation, tasked with bringing a fresh perspective to solving the client challenges of Australia’s largest media agency network.
A qualified developer, Tilt brings a diverse skillset to the agency – his background spans advertising, computer science, and even fine art. He will apply his unique perspective to helping solve the business challenges of Carat’s broad, blue chip client base.
Tilt joins Carat from his role as interactive lead at digital creative agency, Isobar – part of Dentsu Aegis Network – where his remit centred on harnessing the power of emerging technology to bring creative ideas to life for clients including ANZ, Foxtel, PayPal, and David Jones.
His appointment is the result of a comprehensive nationwide recruitment process led by chief digital officer Sarah James, who Tilt will report directly to.