ABC Commercial has announced it will launch the new Australian medical drama Pulse (8 x 60) at this year’s MIPCOM market taking place in Cannes, France from 16-19 October.
Premiering on ABC TV in July this year, the series reached a cumulative audience of 1.6 million people in its first week (which the ABC noted made it Australia’s #1 new drama).
Stars Claire van der Boom and Pallavi Sharda will be in Cannes to walk the red carpet, before later joining producers Kris Wyld and Antony I Ginnane for a special screening and Q&A session to take place in the Palais des Festivals on Tuesday October 17.
“ABC Commercial is excited to launch Australia’s favourite new medical drama at MIPCOM this year,” said Robert Patterson, director of ABC Commercial. “With its outstanding story, diverse cast and powerful message of personal endurance, we’re certain international audiences will enjoy Pulse as much as audiences have enjoyed it here in Australia.”