10 secures early ratings win in new year with I'm A Celebrity launch

Network 10  has detailed the ratings success it had off the back of the launch of the 2022 season launch of I'm A Celebrity...Get Me Out of Here!

The new season has given 10 a ratings win just three days into the new year. Below is how 10 has summarised its Monday ratings performance with episode 1. While the overnight TV audience was down year-on-year, 10 has reported significant growth in the streaming numbers year-on-year with the exact size of that audience yet to be revealed.

I'm A Celebrity ratings headlines

• I’m A Celebrity… Get Me Out Of Here! – Opening Night: 1.06 million viewers nationally. 49.9% share in under 50s.

• I’m A Celebrity… Get Me Out Of Here! – Welcome To The Jungle: 1.02 million viewers nationally. 45.4% share in under 50s.

• I’m A Celebrity… Get Me Out Of Here! – Opening Night: Biggest ever live stream audience.

• 10 and Network 10: #1 across the night.

• 10 and Network 10: Highest commercial shares since March 2021. 

Monday night: Episode 1 2022 

Network 10 (10 + 10 Bold + 10 Peach + 10 Shake):

• #1 network.
• #1 network in under 50s and all key demos.
• Highest commercial share since March 2021.
• 42.4% commercial share in under 50s, 42.1% in 25 to 54s and 37.6% in 16 to 39s.
• Up 113% week-on-week.
• Up 141% in under 50s week-on-week, 134% in 25 to 54s and 112% in 16 to 39s.

• Channel 10: #1 channel.
• Channel 10: #1 channel in under 50s and all key demos.
• Channel 10: Highest commercial share since March 2021.
• Channel 10: 35.3% commercial share in under 50s, 33.5% in 25 to 54s and 30.1% in 16 to 39s.
• Channel 10: Up 196% week-on-week.
• Channel 10: Up 220% in under 50s week-on-week, 202% in 25 to 54s and 148% in 16 to 39s.
• Channel 10: Top 2 shows in under 50s and all key demos.

• 10 Bold: #1 multi-channel and #1 in its key demo of people over 40.
• 10 Bold: Up 27% week-on-week.
• 10 Peach: #1 multi-channel in daytime.

I’m A Celebrity… Get Me Out Of Here! Australia – Opening Night:

• 1.06 million viewers nationally. 794,000 capital city viewers.
• Commercial share up 1.7 points in 25 to 54s on Opening Night 2020, up 0.8 points in under 50s.
• 49.9% commercial share in under 50s, 47.5% in 25 to 54s, 43.6% in 16 to 39s and 40.7% in total people.
• #1 entertainment show of the night.
• #1 show of the night in under 50s and all key demos.
• #1 across its timeslot.
• #1 across its timeslot in under 50s and all key demos.
• Biggest ever live stream audience for I’m A Celebrity.
• Live stream audience up 26% year-on-year.

I’m A Celebrity… Get Me Out Of Here! Australia – Welcome To The Jungle:

• 1.02 million viewers nationally. 750,000 capital city viewers.
• Commercial share up 2.0 points on Welcome to the Jungle 2020, up 1.1 points in 25 to 54s and up 0.2 points in 16 to 39s.
• 45.4% commercial share in under 50s, 43.7% in 25 to 54s, 37.3% in 16 to 39s and 37.0% in total people.
• #2 entertainment show of the night.
• #2 show of the night in under 50s and all key demos.
• #1 across its timeslot.
• #1 across its timeslot in under 50s and all key demos.
• Live stream audience up 32% year-on-year.

See also: TV Guide I'm A Celebrithy...Get Me Out Of Here! 2022