"It is essential that we develop greater confidence in creativity’s ability to generate growth across all aspects of business."
Tony Hale: "The green shoots in the data suggest our strategy is correct and industry leaders are increasingly aware of the importance...
The bakers included Tony Hale, Peter Horgan, Chris Freel, Stephen Wright, Kerry McCabe, and Andrew Tuitahi.
Tony Hale isn't convinced a local Pitch Positive Pledge will work in the 'Wild West frontier' that is the local ad market.
Tony Hale: "Amid today's advances in technology, a lot goes into ensuring a marketing campaign is effective."