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ThinkNewsBrands

Showing 1 - 10 of 52 results

Nick Bryant to open RESET 2026 in partnership with ThinkNewsBrands
Events

Nick Bryant to open RESET 2026 in partnership with ThinkNewsBrands

The former BBC foreign correspondent will set the geopolitical scene for Australia's top marketing leaders.

by MediaweekJun 22, 2026

Amid the chaos, brand success still starts with trusted journalism
Opinion

Amid the chaos, brand success still starts with trusted journalism

In an era of digital clutter and deepfakes, trusted journalism is the ideal safe haven for brands to secure true impact.

by Katie Davies & Ashleigh ThomasJun 1, 2026

Nine launches ‘The News Effect’ to push premium journalism
News

Nine launches ‘The News Effect’ to push premium journalism

Nine Publishing has unveiled ‘The News Effect’, a video series pitching the value of premium journalism to advertisers.

by Duane HatherlyApr 28, 2026

News holds attention: why journalism beats the infinite social scroll
Opinion

News holds attention: why journalism beats the infinite social scroll

While infinite social scrolling drains consumer focus, trusted journalism delivers the deep attention advertisers value.

by Alicia CampbellMar 31, 2026

“If it bleeds, it leads” is failing: Denmark’s Ulrik Haagerup at the National Press Club
News

“If it bleeds, it leads” is failing: Denmark’s Ulrik Haagerup at the National Press Club

Audiences are avoiding the news, but ‘constructive journalism’ offers a real solution for Australian media publishers.

by Duane HatherlyMar 19, 2026

Auto-blocking in the name of ‘brand safety’ is costing brands
Opinion

Auto-blocking in the name of ‘brand safety’ is costing brands

Nine’s Ashleigh Thomas explores how automated brand safety tools are needlessly blocking advertisers from credible news content.

by Ashleigh ThomasMar 12, 2026

Laura Maxwell champions the commercial power of journalism
Agencies

Laura Maxwell champions the commercial power of journalism

ThinkNewsBrands’ new chair Laura Maxwell brings startup agility to local media, driving the commercial power of news.

by Duane HatherlyMar 6, 2026

News Nation report: Australians trust news over socials
News

News Nation report: Australians trust news over socials

ThinkNewsBrands' most recent data reveals that Australians crave real journalism.

by Duane HatherlyMar 4, 2026

Study finds Aussies read more news than they make grocery hauls
Data

Study finds Aussies read more news than they make grocery hauls

News is important but don't forget to get your groceries sorted.

by Vihan MathurNov 24, 2025

ThinkNewsBrands urges marketers to back journalism on World News Day
Journalism

ThinkNewsBrands urges marketers to back journalism on World News Day

Vanessa Lyons: 'In today's world, where reputation and social licence are so important, news offers effective, brand-safe environments for campaigns.'

by Natasha LeeSep 29, 2025

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