The new features provide marketers with an opportunity to create hyper-local, contextually relevant campaigns.
UK newspaper sale, ABC News boss, Kamala, Aaron Chen, MAFS, ABC cricket signing, Kane Cornes' AFL Media Awards
Evan Spiegel: "We feel incredibly fortunate to serve over 850 million Snapchatters around the world, including the 100 million who have joined...
"As a company, we've been rather coy for the longest time about calling out why we are different."
Ellie Rogers left the business in May after a year in the ANZ sales director role.
SKMG's CANNESPRESS will package up the best and worst of Cannes, the team's picks and recs, and what they've overheard at the...
"Snapchat has always been different to social media, giving our community fun and creative ways to stay connected with their real friends."
The new version of the promo is in partnership with Snapchat, marking the platform's first-ever AI-charged, voice machine learning campaign in Australia.
The study found creators who routinely shared personal experiences and engaged with their audience's comments were perceived as honest and authentic.
The campaign features a TV spot premiering during the 66th Annual Grammy Awards in the US.
Haran Ramachandran: "Joy, irreverence, and spontaneity."
Kristal Knight: "We tapped into the wandering minds of hungry commuters."
The My AI roll out began earlier this year to the platform's community of more than 750 million monthly Snapchatters
Tony Keusgen: "We're excited to continue growing Australian content on Snapchat"