Ryan Ferguson
Showing 1 - 10 of 17 results
Snapchat turns foot traffic into media strategy with new Place Loyalty data
It will reveal where Australians repeatedly spend time - and why brands should care.
by Natasha Lee – May 19, 2026
Snap hires Clare Rudduck from LinkedIn as Head of Agency in Australia and New Zealand
Clare Rudduck: 'The biggest audience opportunity for marketers right now is reaching and speaking to this audience in a very real way.'
by Talon Editor – Sep 25, 2025
Snapchat supports marketers with launch of App Power Pack
Ryan Ferguson: 'The App Power Pack delivers a suite of solutions, from improved bidding to engaging new ad experiences like Sponsored Snaps.'
by Alisha Buaya – Sep 2, 2025
Snapchat brings 'Say it in a Snap' campaign to Sydney with Pitt Street activation
Ryan Ferguson: 'This campaign highlights the authentic, everyday communication that defines Snapchat, and the important role the platform plays in driving deeper connections between the people that matter to us - our real friends.'
by Alisha Buaya – Aug 27, 2025
Snap Inc launches inaugural digital well-being council with eight Aussie teens
Ryan Ferguson: 'We know teens are the real experts when it comes to the digital world, so we are excited to be launching our first Aussie teen Council for Digital Well-Being.'
by Alisha Buaya – Aug 25, 2025
Forget influencers - Snapchat finds Aussie Gen Z shoppers trust friends more
New Snapchat research reveals young Australians are turning to friends — not influencers or algorithms — for shopping inspiration this peak retail season.
by Talon Editor – Aug 14, 2025
Snapchat prizes authentic moments in 'Say it in a Snap' campaign
Ryan Ferguson: 'The ad creative aims to capture the essence of the in-the-moment spirit that makes Snapchat so special.'
by Alisha Buaya – Jul 31, 2025
Snapchat expands safety features with new home safe tool
Ryan Ferguson: 'Home Safe alerts help take care of that, offering a seamless way to share that little bit of certainty with the people you trust most.'
by Alisha Buaya – Jul 25, 2025
Majority of Australian parents don't use parental controls
New research commissioned by Snapchat finds that 57% of Australian parents are not using parental controls on online platforms, despite 82% being aware of them.
by Tom Gosby – Jun 24, 2025
Snapchat partners with Chemist Warehouse on First Ads format for 'Mayhem' sale
Ryan Ferguson: 'First Snap provides a powerful advantage in a competitive market, delivering engaging content directly to over 8 million Australian Snapchatters.'
by Alisha Buaya – May 23, 2025
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