rufus
Showing 1 - 6 of 6 results

Initiative Australia names Sarah O'Leary Melbourne Managing Director
The former Rufus and Zenith executive returns to the Omnicom agency to lead its Victorian operations.
by Mediaweek – Jun 9, 2026

Seven Upfront 2024: Media buyers share their thoughts and opinions on the network's offerings
The network showcased its "massive" new announcements for the year ahead as part of the SXSW Sydney
by Alisha Buaya – Oct 19, 2023

Rufus Powered by Initiative's Sarah Moore discusses bringing positive change to the industry with the MFA
Moore also spoke about changing the perception of the media and advertising industry
by Alisha Buaya – Jun 14, 2023

Kate O’Loughlin: Coachella 2023, a cultural litmus test
Sex, drugs, rock and roll… marketing meta-analysis?
by Alisha Buaya, Grace Gollasch and Jasper Baumann – May 2, 2023

Mediaweek’s Ad Placement of the Month: A campaign so good, you wouldn't want to sleep on it!
March's ad placement of the month is Howatson+Company's campaign for mattress startup, 10:PM
by Melanie Hoptman – Apr 4, 2023

Rufus Powered by Initiative expands senior leadership team
• Sarah O’Leary and Tom Cumberworth’s appointments are effective immediately
by Mediaweek Admin – Sep 1, 2022

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