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Publicis

Showing 1 - 10 of 35 results

Samsung awards media account to Publicis Groupe
Agency News

Samsung awards media account to Publicis Groupe

Clemenger BBDO exits after seven years as Cheil is named Samsung's sole creative agency.

by Natasha LeeJul 2, 2026

Publicis resumes Trade Desk recommendations after audit dispute settled
Agencies

Publicis resumes Trade Desk recommendations after audit dispute settled

The holding company will again direct clients to the DSP after months of wrangling over alleged hidden programmatic fees.

by MediaweekJun 14, 2026

Publicis Australia outpaces global group as media and data strategy pays off
Agencies

Publicis Australia outpaces global group as media and data strategy pays off

Australian ran well ahead of the group, posting 9.5% growth in Q4 and 7.3% across 2025.

by MediaweekFeb 4, 2026

'Who survives, who disappears?': TrinityP3’s Darren Woolley on Australia's agency barbell
Agencies

'Who survives, who disappears?': TrinityP3’s Darren Woolley on Australia's agency barbell

The great agency reshuffle is no longer a vibe - it’s a dataset.

by Natasha LeeFeb 4, 2026

Magnum Ice Cream Company firms up Publicis relationship but 'melts' internally via Ben & Jerry's
Agency News

Magnum Ice Cream Company firms up Publicis relationship but 'melts' internally via Ben & Jerry's

It marks a significant step in the ice cream giant’s transition to operating as a standalone business.

by Vihan MathurDec 18, 2025

Publicis Sapient launches agentic retail network to counter AI fatigue
AI

Publicis Sapient launches agentic retail network to counter AI fatigue

It's hoped the network will drive real-time decision-making and end-to-end operational efficiency

by Vihan MathurOct 29, 2025

Cathay Pacific focused on connected TV with Aria Suite campaign via Samsung Ads
News

Cathay Pacific focused on connected TV with Aria Suite campaign via Samsung Ads

Cathay Pacific has introduced its Aria Suite through a Connected TV campaign with Samsung Ads, reaching nearly one million households across Australia.

by MediaweekSep 30, 2025

Data privacy and customer service the top barriers to online shopping in Australia
Data

Data privacy and customer service the top barriers to online shopping in Australia

New research from Publicis Sapient reveals the main friction points holding back Australian e-commerce, and the emerging role AI could play in fixing them.

by MediaweekAug 26, 2025

Why now, why Publicis? Barry O’Brien on Atomic 212º’s big move
Agencies

Why now, why Publicis? Barry O’Brien on Atomic 212º’s big move

'Wherever we can help you, that’s what matters—and that’s not going to change.'

by Emma ShepherdJan 28, 2025

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