'The influencer marketing industry is expected to hit $1 billion, showing just how important influencer campaigns and partnerships have become.'
Content creator Adelle Petropoulos took home the inaugural People’s Choice award.
The AiMCO Managing Director discusses the evolving creator economy, and the impact of AI.
Akbar and Olaniran, best known as the voices behind the hit podcast What’s The Go.
Welcome to the 2026 creator economy.
This year’s theme is ‘The creator era: Exploring creators, culture and commerce’.
The Australian Influencer Marketing Council has released an industry-first information sheet outlining best practice for brands, agencies and creators working with child...
The Australian Influencer Marketing Council will host its first AiMCO Summit in February 2026, bringing together creators, brands, and platforms to explore...
The Australian Influencer Marketing Council (AiMCO) gathered members in Sydney to address the complexities of using music in social media campaigns.
Patrick Whitnall: 'This is an important topic for our members and both women have an unwavering commitment to body image advocacy, having...
The Australian Influencer Marketing Council has teamed with mental health charity ALLKND to launch peer-to-peer wellbeing training, starting May 22.
Liam Cox: 'Ensuring legal, commercial, and public-facing reputational risks are managed cohesively and effectively is imperative.'
Patrick Whitnall: 'We need to explore how to hold more attention than traditional media, particularly in light of the shift to streaming...
Brad Canning: 'He is someone who has always leaned into the sector, taking the time to understand the business and best practices.'