This comes after mixed reviews from media agencies leaders about Foxtel Media's new audience measurement system
Penny Davy-Whyte: "I am delighted with this outcome for our existing T!LT clients and people"
Guy Marks: "The thread that can be pulled through all my professional experience is driving growth through transformation"
Christian Zavecz: “It's only going to further enhance opportunities for clients”
"Brands online can be doing much more with their direct to consumer strategy and product offerings, using SEO to their advantage"
Peter Horgan: "Transact adds to our media capabilities by emphasising the Brand to Shelf framework"
Florian Adamski: "Together, we can help our clients effectively navigate the market to drive business growth"
The partnership will provide OMGA with first-to-market access to Adgile’s new suite of TV measurement tools
Des Odell: "We pride ourselves in driving remarkable results, so it’s always great to see that recognised on a wider stage"
Chris O’Keefe, COO of Match & Wood, has been re-appointed as one of two independent media agency board directors
RECMA is an independent research company that publishes media agency rankings on a global scale
Horgan, OMG CEO ANZ, said: "We will take the original and compelling Hearts & Science offering as a data-driven marketing agency from...
The digital-analytics, ad technology and cloud consultancy business founded in Europe in 2008
Mediaweek caught up with Horgan one on from the inaugural Power Lunch