The Transport category saw the most significant percentage increase.
Elizabeth McIntyre: 'The OMA Creative Awards shine a spotlight on our finest creative minds and the freshest work driving OOH’s ongoing success.'
Elizabeth McIntyre: 'This campaign delivers a powerful message that resonates with families across the country.'
Elizabeth McIntyre: 'Out of Home continues to prove its resilience and strength.'
“His visionary leadership and transformative initiatives have left an indelible mark on the industry, and we are thrilled to honour his legacy.”
The OMA and its members have donated more than $25.6 million in advertising space for ANZAC Day and Remembrance Day commemorations.
This week, the category breakdowns have been released.
This number is up from an adjusted figure of $1,063.6 million for 2022.
The new members join ahead of the upcoming launch of MOVE2.
Elizabeth McIntyre: "The ability to seamlessly integrate Outdoor advertising will become a key differentiator"
Carlos Reyna: "The OOH industry is going from strength to strength"
Elizabeth McIntyre: "Our channel is reaping the benefits of being the only remaining broadcast media as audiences continue to fragment"
Elizabeth McIntyre: "we are excited about the potential of our data to improve the systems and outcomes of a variety of businesses"
“We are excited by the potential of OASIS to save us time throughout the buying process of OOH."
