Max Broer and Sarah Keith shared their thoughts on the major parties ad spend of the NSW election
OzTAM and Nielsen detail audience counting error, and vow ‘nothing similar should happen again’
• The report identifies gaps in marketers' budgets, channels and media strategies
• Nielsen's enhanced DCR was recently launched in Italy
• Clive Palmer’s Group of Companies came in at number six on the list
AANA, dentsu, and Edge Environment have collaborated with Nielsen for its first Brand Sustainability Report
• The research surveyed 2,000 Australians aged 18+ who listen to podcasts at least once a month
• Fox News journalists killed, ABC lawsuit, Roberts-Smith trial, James Mathison, TBWA\Sydney, Ardent, Big Brother
• Plus Netflix, Neilsen, Amazon, The New York Times, Icon Agency, Vanda and Young Songwriting contest
• The Australian launch follows successful launches in Italy, France, and the UK
• Digital impressions are up by almost 40% in October
• Stadium has been designed specifically for a local client base and local market
• Adsquare makes Nielsen data actionable through its self-service Audience Management Platform
• Gilby is a global leader who has lived and led in APAC for over 25 years
