The stunt will reach around 3.5 million readers across Australia
Almeida will work across News DNA and national sales
The company last week held a lunch to debrief advertising partners and agency executives
"This was the single best Grand Final campaign the Herald Sun has ever mounted"
How the national broadsheet becomes part of readers’ lives
'It's an historic moment and we wanted to have some fun with it'
'The photo belongs to News Corp'
New editors of The Mercury and Townsville Bulletin will be announced shortly
Newspaper subscription offer costing The Bachelorette endorsement dollars
Kidspot and Body+Soul join News Corp’s women's network
The Australian is the first News Corp Australia brand to offer multilingual news content
Smith was formerly head of partnerships at global media agency Initiative in Sydney
Felicity Harley discusses building WHIMN’s place in the local market
Weir was previously the editor of Perth's The Sunday Times