Matt Farrugia
Showing 1 - 4 of 4 results
The next evolution of OOH won't be seen. It will be modelled: Is OOH ready to settle the scoreboard?
QMS' Tim Murphy says advertisers now own the scoreboard - and OOH must prove its value inside the model, not beside it.
by Natasha Lee – Aug 20, 2026
'Everybody rises on the tide': John Sintras on Mutinex raising $17.5m in funding and what it means for business in Australia
'The US is the biggest market in the world. So if we're disproportionately successful there, then everybody benefits from that growth in terms of more investment to put into the rest of the organisation as we grow.'
by Alisha Buaya – Oct 10, 2024
Mutinex, Paramount, ABC among newest AANA members
Other new members include BHP, BlackBay Lawyers, Carsales, DoubleVerify, Hismile, and MECCA.
by Jasper Baumann – Jun 17, 2024
Mat Baxter joins Mutinex as APAC CEO: 'Good luck to anybody else'
Mediaweek talks to Baxter and Henry Innis: "You don't hire leaders like Mat Baxter unless you know you're strapping in for a roller coaster ride of growth."
by Alisha Buaya – May 21, 2024
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