Plus: Barrett's one message to advertisers going into 2023
News Corp’s Lou Barrett on advertiser feedback from new sales products
Lou Barrett: "Everyone is talking about attention, but it has to be quality attention"
News Corp online visitors spend 53% more time than its nearest commercial competitor
• How digital publishing strategy and bespoke solutions are helping
“There’s a huge amount of innovation being driven in our business"
• 'You’ve got to have a bit of theatre and make it fun for people'