Isentia has also reached settlement in relation to the Meltwater court case
Stanton will be responsible for driving King Content’s growth across Asia-Pacific, North America and Europe
“These awards show once again how King Content is leading industry practice"
The move significantly increases the depth and breadth of King Content’s multidiscipline creative studio offering
The challenge faced by the industry as it grows is the balance between editorial and advertorial content
Isentia pays $48m for Sydney-based global content marketing firm King Content