Anathea Ruys starts work at UM Australia in April and replaces outgoing CEO Fiona Johnston
• Australia’s advertising market has declined by -6.2% in 2020
Both executives are already working within the Mediabrands group.
Bass joined Mediabrands as CEO in November 2015.
Both will report to Dr Grace Liu who was named last week as the incoming CEO
Liu is most recently CEO of Isobar China
Digital advertising is expected to grow by 13.5% this year
• Leigh Terry quits Omnicom for IPG Mediabrands IPG Mediabrands’ global CEO Henry Tajer has announced the appointment of Leigh Terry as...
Mediacorp signs licence deal for Stuff Haymarket Media has awarded Mediacorp the brand licence for Stuff for Singapore and Malaysia. Its website...
IPG Mediabrands Australia is launching a media-industry initiative to focus on viewable and fraud-free delivery of digital media bookings
Henry Tajer takes Mat Baxter to New York too, Ross Raeburn promoted to UM CEO