Melissa Hey: “We anticipate cautious spending by consumers across key sales periods as we lead into 2024."
GroupM's Nick Brignell: "TV and VOD don’t exist in a vacuum".
Participating clients will get access to the learning program to assess and improve third-party cookie deprecation readiness
"Together with GroupM, we are honored to usher in the next era of omnichannel marketing in the region."
Ed Fanning: "This partnership builds on the global framework for media decarbonization we announced in 2022"
The program provides Australian advertisers with access to high-quality, brand-safe ad environments on vetted news sites
GroupM's mid-year outlook also revealed Australia's areas of growth in the year ahead
"It’s a massive honour to join the team and work with them to shape the next era of media"
“Open House was our opportunity share this approach with our partners in depth"
"I couldn't have asked for a better opportunity to return home to Australia than to join Mindshare"
GM of Neo said: "We are honoured to be entrusted with helping accelerate their growth ambitions"
The aim of INCA Communities is to elevate under-represented voices and enable change across the influencer space
GroupM CEO Aimee Buchanan: "We're shaping all our policies to provide support for our people at different life stages"
"I'm excited about this opportunity to bring together capabilities across all addressable channels"
