Fck The Cupcakes
Showing 1 - 10 of 10 results

F*ck The Cupcakes launches second instalment of Yeah the Pies
The event will see men from the industry cook up pies and have conversations about gender equality.
by Alisha Buaya – Aug 22, 2024

Innocean and Paper Moose launch 'Love Our Work' industry charter
"Toxicity amongst ourselves makes this multi-billion dollar industry smaller."
by Talon Editor – May 15, 2024

Yeah The Pies: 60 media men cook up real conversations
The bakers included Tony Hale, Peter Horgan, Chris Freel, Stephen Wright, Kerry McCabe, and Andrew Tuitahi.
by Alisha Buaya – Apr 15, 2024
Icon Agency partners with The Man Cave charity
Hunter Johnson: "We are at an inflection point for masculinity."
by Talon Editor – Apr 9, 2024

F*ck The Cupcakes launches Yeah the Pies to engage men post-IWD
For the campaign, FTC has partnered with Paramount, Infinity Bakery, and Bloke Coaching.
by Talon Editor – Mar 20, 2024

"It's not an easy time to be a man": why a major study is exploring ad and media portrayals of men
"The media, as well as the advertising industry, have a huge responsibility in this."
by Talon Editor – Nov 30, 2023

Research by Innocean & The 100% Project explores media's impact on masculinity and gender roles
Jasmin Bedir: "There is a need to bring men into the conversation"
by Mediaweek Admin – Nov 21, 2023

Innocean and Fck The Cupcakes launch campaign asking men to 'show up' for International Women’s Day
"We needed a way to directly tell men that they are invited to any event being put on by their organisation this IWD"
by Mediaweek Admin – Mar 1, 2023

Industry unites on new Fck The Cupcakes campaign, Be The Change
• The ‘Be the Change’ campaign was created to help shift the gender conversation
by Mediaweek Admin – Jun 2, 2022

Fck The Cupcakes asks brands to join the equality campaign 'Be The Change'
• Be the Change is aimed at men to help women drive industry and wider community change
by Mediaweek Admin – Feb 9, 2022

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