Specsavers has worked with Mediabrands' Initiative in Australia since 2016 and with GroupM's EssenceMediacom in New Zealand since 2010.
GroupM joined forces with Amaze in 2023 and is now one of the first companies in Australia to roll out a pilot.
The team will lead the charge in providing client consultation and business solutions.
The account will continue to be serviced out of EssenceMediacom Sydney and led by client partner Daniel Morgan.
He has over 14 years of experience in the media industry and worked across a variety of categories and international markets.
The account was won in a closed pitch process with the incumbent, PHD.
Iwamoto and Anand share their perspectives, thoughts and opinions.
Rohan Nayee: "I can't wait to play my part in a truly unique agency/client partnership"
The network showcased its "massive" new announcements for the year ahead as part of the SXSW Sydney
Across APAC, the deal is reported to be worth approximately USD$150 million
"The best and most tangible way is to help cover the mountain of costs this family now faces"
Stevie Douglas-Neal: "I am delighted to have client leadership of the calibre of Amy and Hannah joining the business"
Victorian Premier Daniel Andrews cited the budget constraints as the reason for his decision
Episode Two features Foxtel Media’s Mark Frain and EssenceMediacom’s Nick Thomas
