Darren Woolley
Showing 1 - 10 of 41 results
What M&C Saatchi's closure teaches us about the advertising agencies' business
TrinityP3's Darren Woolley on the three commercial pillars every agency needs - the one thing too many quietly let slip.
by Darren Woolley – Sep 9, 2026
The marketing industry's truth-in-pricing problem (and why adland is to blame)
TrinityP3's Darren Woolley says adland built luxury brands on premium pricing, then sold its own expertise by the tonne.
by Darren Woolley – Aug 23, 2026
Same old pitch problems, ‘couple of surprises’: Darren Woolley breaks down 2026 State of the Pitch
The wolf of marketing sat down with Mediaweek to unpack this year's state of the pitch report.
by Vihan Mathur – May 6, 2026
Uncomfortable Growth® Uncut playlist: Deep Leadership Learnings
This playlist, ‘what I would tell my younger self’, contains three powerful conversations with leaders who have been shaped by moments of uncertainty, loss, courage, and reinvention.
by Rowena Millward – Feb 27, 2026
'Who survives, who disappears?': TrinityP3’s Darren Woolley on Australia's agency barbell
The great agency reshuffle is no longer a vibe - it’s a dataset.
by Natasha Lee – Feb 4, 2026
Uncomfortable Growth® Uncut. Season 4, Episode 11 – Darren Woolley
In a new episode of Uncomfortable Growth® Uncut, Rowena Millward chats with Darren Woolley, founder and CEO of Trinity P3, about embracing discomfort and the unexpected paths life can take us down.
by Rowena Millward – Dec 4, 2025
‘It’s survival, not growth’: Experts unpack the fallout from the Omnicom–IPG merger
Job losses and market upheaval.
by Makayla Muscat – Dec 3, 2025
Darren Woolley's TrinityP3 launches AI-powered Agency Register
Woolley said the goal is to help marketers approach pitches with more precision.
by Natasha Lee – Oct 28, 2025
The Media Agency 50: Celebrating leadership, culture and impact
Australia’s most respected recognition of media agency leadership is back and bigger than ever.
by Mediaweek Admin – Sep 1, 2025
TrinityP3 offers marketers free tools to run effective pitches ahead of third annual State of The Pitch survey
'We want the vast majority of marketers to have somewhere to go where they can get some solid advice on how to run a better pitch.'
by Alisha Buaya – Jul 10, 2025
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