"AI will transform our working lives, but we still have an opportunity – even a responsibility – to shape and guide these...
"We will be tracking who is using what form of AI and tools on our projects and our clients’ projects."
"Australia and New Zealand are some of the first countries outside of the US to get access to Meta AI, and we...
Meta's AI tool, Peter van Onselen, streaming wars, I'm a Celeb, Tarantino scraps film, Fall Out, MasterChef.
Resist the AI conferences: "By all means, buy a ticket ... but don’t expect wisdom for yourself or your staff."
Holding companies are spending hundreds of millions on AI. How can Indies keep up, asks Helen Johnson.
This expansion marks a new chapter in the agency's 27-year history.
Starcom's COO argues that the rise of AI should prompt a greater emphasis on curiosity.
Catherine Princess of Wales, Mary Trump, ABC, Alone Australia, NRL blocks Triple M from filming interviews
The research revealed businesses are willing to pay an 8% premium for candidates with data and digital skills.
Liam McCarten: "Having the right context can deliver a sizable boost in performance for advertising."
The effort is worth it. "According to IBM, a data breach in 2023 was worth an average of AUD$6.77 million – a...
After famously rebranding to Meta, the tech giant has shifted its priorities to AI in line with overarching technology discourse.
"We are in a New Era of AI in literally all aspects of marketing communications."
