"The word millennial doesn't have the same social appeal that it did seven years ago."
AI will create content marketing placements from news.com.au website content, to be inserted into Acast's catalogue.
Greg Glenday: "This research shows that marketers around the world also recognise the immense value of podcast audiences."
The company now records more than 31 million monthly listens in the region
The global podcast advertising market is forecasted to reach a $12.7 billion valuation by the end of 2023
"We think differently, and we provide excellent service"
Acast's Australian True Crime joins the Podcast Ranker – straight into Top 20
Laurence was also the mind behind One Minute Remaining
Arrow will assist Queensland-based brand and media agencies to access Acast’s suite of offerings
Jack Laurence: "Before I knew it I had started going down this rabbit hole and this whole world was opening up to...
Elli Dimitroulakos: "As an industry there is still a lot of myth-busting to do around programmatic ad buying"
Kat and Latisha starred on the current season of Parental Guidance
The platform also enables advertisers to discover podcasts they may never have considered before
Acast+ Access allows companies with existing membership offerings to integrate podcast benefits into the paywall they already use for their subscribers.
