Media buyers revealed what stood out to them, what was missing and what they would invest in
TikTok's #ForYou Summit welcomed over 500 industry partners and top marketing leaders, with thousands tuning in online
The partnership will now pivot to larger businesses
Daily Mail, ABC, Meta, 3AW, WWE & UFC, The Bachelorette, Surviving Summer
"A little spending never hurt anybody… or at least so Girl Math would suggest"
TikTok Thrive Roadshow was presented in partnership with Afterpay
Plus: TikTok at Advertising Week APAC 2023
Bud Light, Hyundai and Toyota, The Sentinel-Times, SAG-AFTRA, Ryan Seacrest
Plus: What type of TikToker is Brett Armstrong?
User behaviour shows that people visit TikTok with a discovery mindset
"It is truly our honour to be a home to such a diverse and growing community"
The minor safety campaign aims to encourage more in-person conversations that support a positive digital experience
"TK.Lab will help brands navigate the unique cultural pulse of TikTok and create impactful strategies"
SiriusXM CEO, NBCUniversal’s new leader, Disney, Please Like Me