Michele Levine: 'Magazines remain a powerful platform for advertisers to reach engaged and high-value audiences in both print and digital formats.'
Readers don’t scroll past the news, but engage with multiple content categories
The lift in the September quarter marks the fifth consecutive quarter of growth for Are Media
A total of 20.8 million Australians, or 96% of the total population, consume news every month
The new figures show 20.6 million Australians over the age of 14 engage with news every month
Total News represents all news brands across print and digital as well as standalone news websites
• Plus: The top 10 news brands in Australia across print and digital
• Woolworths, Coles, Bunnings Warehouse, ALDI and Kmart were in the top five
4,082,000 Australians, or 19.3% of the population, read at least one of the general interest magazines
• "The average number of Subscription TV services Australians use has increased from 1.8 in December 2019 to 2.7 today"
• Digital news maintains its position of strength with readership of 19.1 million
• An estimated 19.9 million Australians aged 14+ read or accessed newspapers
Industry to move to a ‘Total News’ readership metric from July 1
Amazing audience stats: A-League 1.75m, W-League 879,000
