Run for the Kids has raised $22.9m since launch in 2006
The move to digital is again made more compelling for newspaper customers.
"For the first time, News Corp Australia has brought its entire business together, sending a single, unified team to Paris."
Guests included politicians, News Corp executives, editors and journalists, plus senior business figures from around Australia.
"The evolution of sports fandom in Australia offers brands a unique opportunity to connect with a diverse and passionate audience."
Values that drove the newspaper at launch endure, but will it survive in print?
Plus: Rebecca Brody, Nick Connellan, Sarah James, Megan Davey, and Rupert Price.
Streaming privacy concerns, CNN job cuts and new subscription, Prince Harry's latest show, Costner’s 'Horizon' canceled
Almost 60% of younger fans have a strong affinity for brands that support their favourite team or sport.
"I arrived at NCA nearly 7 years ago, with one goal, change the way News Corp Australia views and does Ad Tech."
"News Publishing is a way for brands to engage with their audience in trusted and credible environments."
James Taylor: "For Aussie travellers affinity and authenticity are the superpowers of Influence."
According to Capital Brief, the talks involved senior local executives from each company.
Plus: Georgie Nichols, Ryan Ambrose, Memo Hayek, Matt Coote, Pippa Leary, and Robert Ovadia.
