Kerrie McCallum tells Mediaweek why the campaign was gratifying and inspiring.
Escape has a cross-platform audience of 4.016 million.
"Consumer health expenditures going to grow from $277 billion now to $376 billion by 2027"
• "For the last 12 months, we’ve been working on this"
• "That's where our largest audiences lie."
Launches baking range, collaboration with Qantas Wine and new digital video program
New Awards board includes Kylie Kwong, Maggie Beer, Guillaume and Colin Fassnidge.
“The magazine is very luxurious and really long form stories that are image led"
• Kerrie McCallum will lead the new product
• The escape.com.au homepage redevelopment follows the revitalisation of the print liftout in July 2020
The full list of winners is presented in the November 2020 issue of delicious.
• Escape’s all-star refresh with Melissa Leong, Merrick Watts, Darren McMullen
• Jana Frawley has been appointed content director, Escape.
• Matt Preston, Merrick Watts, Kate Peck among contributors