Sarah Stewart: 'The audience of Married at First Sight is deeply engaged and research shows brand recall is high.'
Colleen Ryan: 'The human brain does a paradoxical thing, it favours familiarity but also alerts our attention to what’s new and different.'
Aisling Colley: 'This is more than a campaign; it's a declaration of who KFC is. It's the first time we have codified its brand philosophy.'
Who topped the list of Australia’s most prominent CMOs? Streem’s 2024 rankings reveal the standout marketing leaders driving media buzz in 2024.
Aisling Colley: "This integrated body of work delivers on crave and un-matched experiences to satisfy the ever-changing needs of KFC’s customers -...
Telstra's This is Footy Country came in second place, with ALDI's Good Different following in third.
Ashley Hughes: “It had lost its way”
Alistair Dobson: "We encourage all fans to be part of the action"
KFC has been a long-term partner as the official quick-service restaurant of the NRL
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• Seven’s “spectacular summer”: Only network to grow share total people and key demos
• The gig was broadcast live on Facebook
A recent campaign with Kitkat is part of an ongoing education process by Shazam to show users they are more than just...