Southern Cross Austereo launches RadioApp BETA

Southern Cross Austereo launches a new free mobile RadioApp for SCA and other stations too

•  The new, free app aimed at the future of radio listening – an Australian first

Southern Cross Austereo (SCA) has launched a new, free mobile app RadioApp that makes listening to live radio easier than ever before. RadioApp is aimed at providing Australians with the best in connected, live radio – giving listeners a single destination and an overall easier and enhanced experience that paves the way for the future of radio.

RadioApp delivers a smoother and more intuitive interface, designed specifically for ‘connected listening’, enabling users to discover their favourite stations more easily than ever before with the app’s unique ‘1-swipe’ experience. Users can find their most loved stations and listen to seamless, live streams of their favourite show, as easily as tuning an FM radio.

RadioApp offers choice, with a broad range of stations including SCA’s broadcast radio brands from around Australia including Melbourne’s #1FM station Triple M, Perth’s #1 station overall mix94.5 plus SCA’s digital radio brands including: Triple M Classic Rock, Triple M Modern Rock, Buddha, MORE Digital, The Range and Stardust. All national stations from leading radio broadcasters ABC and Fairfax Radio Network are also available at launch, with others planned shortly.

RadioApp’s BETA version is available now, allowing consumers to touch, play, listen and comment, with more functionality and features planned.

SCA director of digital and innovation Vijay Solanki said: “At SCA we believe in taking an agile and lean approach to our digital product development. We’re pleased to announce our BETA launch of RadioApp. It’s a mobile service intended to provide the best radio choice to Australian music listeners. It’s a seamless experience to select your station and the rest is music pleasure. We will measure early adopter behaviour and listen to feedback as we evolve the service for a full launch. We are building a neutral platform and welcome other stations and services to join us.”

RadioApp is available for free now via the Apple and Google Play app stores.

Source: Southern Cross Austereo

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