Nova Entertainment has announced the smooth Festival of Chocolate will return to Sydney in 2018 for the fifth consecutive year. However, it will be held in a new location when it takes place on September 1 and 2: Sydney Showground in Sydney Olympic Park.
Last year, the festival saw over 100 stallholders and more than 140,000 visitors to The Rocks. This year the festival’s new home in the heart of the geographic centre of Sydney will offer attendees, partners and exhibitors all-weather access, new attractions for families and accessibility by all transport modes.
smooth Festival of Chocolate will be a ticketed event, which will include a charity donation to OzHarvest, access to all exhibitors, grandstand seating at the Callebaut Test Kitchen, free rides on The Charlie & The Chocolate Factory Ferris Wheel, access to the smooth Relaxation Station, the smooth stage, the Callebaut Royal Agricultural Chocolate judging and the smooth Kids zone with special entertainment for the whole family.
Nova’s Tony Thomas, Cathy O’Connor and Melissa Doyle at the smooth Festival Of Chocolate 2017
Nova Entertainment’s chief marketing and digital officer Tony Thomas said, “The smooth Festival of Chocolate is a great example of smoothfm’s extension onto an experiential platform and provides a unique brand experience for attendees and our partners. With the growing success of the festival and the smoothfm brand, we continue to look at ways to evolve and develop the experience and this change of location will provide a better experience for attendees and greater opportunities for stallholders and partners.”
New to the festival this year, attendees will have the opportunity to learn how to pair their favourite wine with desserts from Wine Selectors experts, witness the judging of incredible chocolate creations at The Callebaut Sydney Chocolate Show, and unwind in The Hope Estate Garden Bar. The smooth Kids program will allow kids to get into the kitchen with Baked by Andres and N2 Gelato.
With more stalls than ever before, the smooth Festival of Chocolate will welcome back festival favourites, Black Star Pastry, Knafeh Bakery and Pimp My Chimney, along with newcomers, The Chocolate Workshop, G6 Shakes and Peanut Butter Bar.
For every ticket sold to this year’s festival, two meals will be donated to Australia’s leading food rescue charity OzHarvest.
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Top photo: Glenn Daniel, Bogart Torelli, Ty Frost, Melissa Doyle and Cameron Daddo at the smooth Festival Of Chocolate 2017