NewsMediaWorks has appointed Simon Davies as its marketing director, effective September 10.
Davies comes to NewsMediaWorks with more than 20 years’ industry experience with media agencies and media owners. He most recently owned a consulting business and prior to that spent four years with Bauer Media as head of brand advertising strategy and director of media solutions. Prior to that, Davies was the national trading head at OMD, where he was responsible for more than $600 million in media investment and clients including Telstra, Visa, Apple, Bose and St George.
Davies replaces Charlie Murdoch at NewsMediaWorks. Murdoch is joining News Corp as general manager of trade marketing.
“Simon brings a depth of strategic and analytical thinking to this important role. His experience in the media sector, working with OMD on some of the country’s largest advertisers and then with media owners on sales strategy and solutions, will be invaluable to NewsMediaWorks as we continue to see advertisers re-evaluating and then investing back in newspapers and news websites,” said NewsMediaWorks CEO Peter Miller.
“I would also like to acknowledge the outstanding contribution of Charlie in the role during his five years with NewsMediaWorks. He has worked relentlessly to promote the sector and has overseen many initiatives and we wish him well at News Corp where we will continue to collaborate on behalf of the industry.”