Radio Ratings Sydney

Mediaweek editor James Manning examines the GFK radio ratings, survey 5 for Sydney.

• Smallzy celebrates 40 consecutive wins as national nights #1 FM
• 2GB market leader: Ray Hadley lifts share to record 19.0%
• New record for WSM 10+ and breakfast as share climbs to 11.3%
• Kyle and Jackie O lose #1 FM spot to Jonesy and Amanda
• KISS 106.5 tumbles to #4 FM with WSFM clear #1 FM
• Nova’s Fitzy and Wippa record career-best breakfast share
• Drive leaders Kate, Tim & Marty lift Nova’s winning share

Biggest rise: smoothfm 95.3 +1.2

Biggest fall: KIIS 1065 -1.4

 2GB 14.1%

Another strong survey with its best 10+ share in at least two-and-a-half years. Alan Jones has been all over the news (again!) in the past week with Liberal Party leadership turmoil and he maintains his position as the #1 Sydney breakfast show. Ray Hadley too did well with his morning show posting a record high 19.0% share. 2GB’s key demos were really humming this survey too – 55-64 up 3.4 to 19.0% and 65+ up 0.3 to 32.7%.

WSFM 11.3%

This ARN station just keeps getting stronger. Record shares 10+ (11.3%) and in breakfast (10.3%). Jonesy and Amanda have pushed ahead of Kyle and Jackie O to be #1 FM with a lead over their ARN stable mates of 1.0. Share jumped right across the day with Jason Staveley in drive up 1.6 to 9.9% where he is #2 in Sydney drive overall. Weekday morning host Mike Hammond was up 0.6 to maintain FM leadership on 13.2% while afternoons with Steve Fitton did 14.5%, a jump of 1.4. The cool kids seem to be liking Jonesy and Amanda and the music mix with share 18-24 up a staggering 10.9 to 18.5%. That’s a bigger share than the station gets 40-54 and 55-64. Expect that demo to resume normal service in future books.

smoothfm 95.3 9.6%

Big survey for the brand in Sydney and Melbourne with the Sydney result just in time for the smooth Festival of Chocolate this weekend. Share is the best since survey 3, 2017 when the station was on 11.3%. Breakfast with Bogart Torelli and Glenn Daniel did well too with share up 1.8 to 7.7%, which is also their best since that same survey last year. Evening share lifted the most where Cameron Daddo hosts a daypart on 11.4%, up 2.4. Share lifted significantly over 40 and the station is challenging WSFM for FM leadership 55-64.

Nova 96.9 7.9%

Close to its best in the past three years when it only recorded better shares twice – 8.0% in 2017 and 8.1% in 2016. Fitzy and Wippa in breakfast had a cracker too with 8.0% up 1.1, which is their best ever. Special mention to Smallzy and EP Zach La Cava too for clocking up 40 consecutive survey wins for his national evening FM show. In the demos the station was up 25-39 and 40-54.

KIIS 106.5 7.0%

The KIIS brand lost some of its polish in both markets where it trades under the call sign this survey. Sitting at #4 FM is unknown territory for the station with its smallest share since the rebrand. Kyle and Jackie O too are (almost) in unchartered waters, 1.0 behind WSFM breakfast and with a share of 9.3%, their lowest since survey 2, 2017. The demos indicate listeners 18-24 tuned out big time, the same demo where WSFM got a huge bump.

104.9 Triple M 5.4%

Share was down 10+ and in breakfast with The Grill Team recording its lowest share since 2016. The station is most competitive 40-54 where share was up 1.2 to 9.5% ranking it #3 behind WSFM and smoothfm.

104.1 2Day FM 4.2%

Disappointing survey after some encouraging results closer to 5% or above. Breakfast with Em, Grant and Ed was down 1.0 to 3.3%, which is the lowest for this lineup.

2CH 1170 4.2%

Share was down a little survey-on-survey with the new breakfast hosted by Indira and Trevor on 3.3%, down 0.5. Bob Rogers continues with 2CH’s best share – 5.3% in morning.

Sky Sports Radio 1.4%

Share was up 0.2 from 1.2%, which is the best 10+ result in over two years. Breakfast with Terry Kennedy and Laurie Daley was up from 1.2% to 1.6%, which is the best this year.

Macquarie Sports 954 0.6%

Share was down 0.2. The new-look breakfast with Mark Levy and Mark Riddell did 0.6%, down from 0.7%.

 

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