QMS Media has reported its results for the 12 months to 30 June 2017 (FY17).
The highlights from the outdoor company’s statement to the ASX are:
• Revenue up 51% to $168.6m
• Digital accounts for 57% of group media revenue
• Underlying EBITDA up 40% to $37.5m
• Net profit after tax up 26% to $16.7m
• Final dividend of 1.2 cps (fully franked), total FY17 dividend up 33% to 2.0 cps (fully franked)
Operational highlights:
• 30 new landmark digital screens installed, bringing total network to 75 across Australia and New Zealand (above FY17 target of 68+)
• QMS Sport acquisitions successfully integrated, with several new contracts/extensions secured and FY17 EBITDA contribution of $1.5m exceeding initial guidance of $1m
• Investment in digital, data and analytics continues, building QMS’ capabilities to deliver high-value, targeted campaigns across multiple platforms
Commenting on the results, QMS chief executive officer Barclay Nettlefold said:
“Our record FY17 performance was driven by a relentless focus on our landmark digital rollout and the contribution from our New Zealand and sports acquisitions. In the last two years, we have successfully executed on our growth agenda, tripling our portfolio of premium landmark digital sites and extending our geographic footprint in key markets.
“We see a lot of opportunity to continue to grow QMS Sport with advertisers valuing the ability to target highly engaged sports fans via broadcast, digital viewership and live attendance. We have kicked some major goals in the second half, with new contracts secured with Suncorp Netball, Sydney Swans and Virgin Australia Supercar Championship, as well as contract extensions with Australian Rugby Union and major stadiums such as AAMI Park, Suncorp and Allianz Stadiums and the Sydney Cricket Ground.
“During the year, we switched on our first landmark digital sites in Sydney and Perth, and in July, we secured the Canberra Airport concession, further expanding our footprint and enabling us to develop the only landmark digital signs in the highly regulated ACT market.
“Strong out-of-home industry growth continued in FY17, with Roadside Digital – the core of QMS’ portfolio – continuing to outperform. Advertisers are increasingly recognising the value of digital, which will only become more compelling as advancements in technology, data and analytics support greater engagement between advertisers and their target audiences.
“QMS is well placed to deliver strong earnings growth in FY18. We will continue to develop our landmark digital pipeline, and remain focused on opportunities to harness the value of digital, data and analytics to unlock additional value from our portfolio, both for advertisers and for our shareholders.”